The ongoing battle to save the planet from NON-Biodegradable products!

Published - 25th June, 2018

The use of Plastic and Non-biodegradable materials continues to be at the top of everyone’s newsfeed recently and for good reason.

Sir David Attenborough recently called for action to reduce the use of plastics and non-biodegradable materials due to its impact on the world’s oceans and the devastating effect it is having on the ecosystem in general.  For someone with his depth of knowledge and expertise in the natural world, surely now is the time to act.  From wet wipes, microbeads in toothpaste and skin care products also a cause for concern.

A recent investigation established that consumers around the world buy a million plastic bottles a minute, with plastic production set to double in the next 20 years and quadruple by 2050.

Major supermarkets have already started to reduce the amount of plastics being used and sold, with the introduction of the 5p bag charge.  There are many reports that state this has worked especially with the introduction of bags for life, with an 85% reduction in single-use plastic bags since the introduction of the 5p charge, but there is so much more that can be done.

Non-Biodegradable Change - Bag for Life

Tesco has stated that by 2025 all its packaging will become recyclable or compostable, and has already started this process by removing all polystyrene from fish produce. 

Sainsbury’s have vowed that by 2020 they intend to reduce its packaging by half and have been working on reducing the amount of plastics used in its own brand bottles.

This is a similar story from the rest of the big retailers but the use of plastics will still be at the forefront of everyone’s minds.

One of the big news story’s recently comes from the increasing need for our caffeine fixes and the domination of the likes of Costa, Starbucks and Café Nero on the highstreets, who have all been brought to task with the supposable recyclable cups which due to the significant technical challenges and complex methods of recycling have meant that a high percentage of used cups go into landfill.

NON-Biodegradable Coffee Cups

As with the supermarkets the big names have committed to increasing recycling targets by 2020, and have introduced incentives for customers to purchase or use reusable cups instead of the disposable options, with Starbucks trialling an additional charge, placed on the use of disposable cups, which has seen a 150% increase in the use of customer using their own reusable cups/mugs.

When it comes to the Promotional industry, again plastics play a huge part in the products that are being used as giveaways and promotional tools.  Pens, USB Drives, Bottles the list is quite comprehensive.  With the move to more reusable, eco products we have seen a massive increase in company’s offering alternatives to ssingle-usepromotional products, with sales for Bags for Life and Coffee mugs/Travel mugs increasing year on year.

When it comes to clothing, again there is a huge debate of the use of man-made fibres like polyester and the impact these have on the environment.  The majority of polyester products are not biodegradable, meaning that the T-shirt you bought last season will not decompose for 20 years!

So what is the answer and how does Sharon Lee intend to play its part in the reduction of non-biodegradable products?

Last year Sharon Lee introduced a new ECO range of headwear in a bid to offer a greener alternative to the standard range of headwear for your clients.  The first two products to be launched were the S0011 Organic Cotton Beanie and the sustainable C6725 Bamboo Charcoal cap.  Both of these products have been a huge success, and because of this it was decided that expanding the range was a must with the introduction this year of the C6734 Organic Cotton 6 panel cap.

In the battle to reduce non-biodegradable waste, the biggest news is the introduction of the C6733 Recycled Polyester 6 Panel cap.  This cap has been made from 100% discarded Polyester materials which have been recycled and manufactured back into a usable woven fabric.  It might only be a small step in the reduction of plastic waste but as the saying goes “Every Little Helps”!

For further details about the ECO range head over to the website or contact the sales team today to discuss any headwear requirements that you may have.



For more information about any of the above please contact the sales team on 01376 560380 /

For a better insight into all the changes that have happened at Sharon Lee last year, head over to our recent blog – A FULL RECAP OF EVERYTHING WE HAVE INTRODUCED IN 2017

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