Published - 7th February, 2017

Well what can we say about PPEXPO 2017?

Other than it was another fantastic show it was also the end of an era for Sharon Lee. Having exhibited at the formally named Trade Only show and more currently PPEXPO for many years you will see things have evolved somewhat. Just check out how we looked back in 2011 compared to …

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The Sharon Lee Warehouse – the first and last point of delivery.

Published - 17th March, 2017

Clean, compact and unquestionably organised.

Organising and keeping the best-stocked headwear in the UK is no easy task, and it requires a team of hard working people to maintain it and this is where the warehouse steps in.

Meet our long-standing Warehouse manager:

Whether controlling stock levels, quality checking inbound/outbound orders or unloading containers, it’s clear that the warehouse needs …

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Our Range is expanding!

Published - 30th January, 2017

We are only a few weeks into 2017 and already our product range is expanding!

We have introduced two very different caps into our current stocked range, both of which have taken styling cues from the current trends on the high street.

The first of the caps is our C6723 – Melton Wool/Cotton 6 panel cap.

The C6723 is a …

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Discover the Sharon Lee Marketing Secret:

Published - 17th March, 2017

The best marketing doesn’t feel like marketing! Tom Fishburne Our main three aims are a healthy mixture of:

1) Directing traffic to the sales team via various marketing techniques.

2) Creating striking hat designs.

3) Building strong relationships with our customers.

This means the department has to create relevant and worthy content across multiple platforms. From mailers to website text, …

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TRADE SHOWS – Why are they so important?

Published - 23rd January, 2017

There are trade shows for everything!  from Nuts & Bolts through to Executive Yachts and everything in between. Some are B2B and others are End User shows,  but what are the benefits and risks? Benefits.

Trade shows are generally targeted at an industry and the people involved or interested in that industry. Exhibiting at a trade show can be a …

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Celebrating 70 Years of selling headwear.

Published - 16th January, 2017

2017 is a big year for Sharon Lee, with the celebration of their 70th Anniversary selling headwear. In those 70 years there has been a huge change, not just in the business but also in the wider world.  Sharon Lee has seen the passing of a King (King George VI), a World Cup victory, the first female Prime Minister (Margaret… Read more


Published - 31st October, 2016

As winter rolls in and the weather changes, so do the promotional products that your clients buy.

A beanie is a great winter promotional product, not only do they keep your head warm, but they can also show off your clients brand, event or product.

Did you know that we had both a Promo Ready range as well as Retail …

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Sharon Lee’s financial foundation – the Accounts department

Published - 17th March, 2017

Behind every good business is a great accounts team.

The Accounts department is our financial backbone and it feeds into every area of the business very closely. It takes a very analytical mind and a high degree of accuracy to keep everything in order, and we have both of those attributes within this department.

Cheryl Luckie is not only our …

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Introducing the S0020.

Published - 4th October, 2016

The S0020 Premium Retail Quality Beanie now available!

The S0020 is the latest in quality headwear from Sharon Lee.  A circular knitted, super fine and super soft retail quality beanie, perfect for all manner of winter promotions or events.

Tell me more!

This beanie differs from the current range available in a number of key ways.  The first and probably …

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Change of Seasons

The Change of Seasons

Published - 26th September, 2016

Now that September; the Christmas of summer, has ended summer is slowly transitioning into autumn which means change. “As the season changes, we learn to adapt.” – Lailah Gifty Akita, Pearls of Wisdom.

Changes in weather, changes in the way we dress and changes in clothing business. Although we may not want to let go of summer quite yet, it …

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Engine Room

The Sharon Lee Engine Room.

Published - 5th September, 2016

A behind the scenes look at the Sharon Lee Engine Room.

Whilst most of you will be aware of how the front end of our business works and will be in regular conversation with the sales team, how many of you really know what goes on in the engine room?

Well, in this blog we will show you exactly what …

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Keep on “Truckin” with the NEW C6604 Foam Trucker

Published - 30th August, 2016

The C6604 Foam Fronted Trucker cap is the perfect mix of “Old School” classic looks with a quality feel and finish. Tell me more!

The C6604 Foam Fronted Trucker cap is made from 100% Polyester with a classic mesh back rear and plastic snap adjuster.  The front panel and peak are foam backed giving you the classic padded finish.  The …

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What Makes a Business a Success?

Published - 22nd August, 2016

Success: ‘The accomplishment of an aim or purpose’

Success is an interesting and popular subject, but what does it actually mean? Well in truth there is no right or wrong answer as it is completely vague and subjective. People and companies define it in different ways. So how do we define success? How do you define it? How do a …

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5 Outstanding Branding Techniques

Published - 15th August, 2016

The potential techniques that a hat could have are virtually endless…… ……and the constant change in styles and trends, forces brands (and marketing gurus) to keep growing and developing their ranges to stay successful. The possible creations and modifications that can be made to the humble hat are nothing short of infinite – so much so that they wouldn’t all… Read more

Eye-catching 3D Designs that “Stand” out!

Published - 1st August, 2016

The 3D Embroidery Process. Create eye-catching 3D embroidered designs that “STAND” out.

There are a number of key design elements that need to be taken into account before a logo can be created as 3D embroidery;

Keep it thick –  Thick lettering or shapes from 3mm to 12.7mm will allow for a clean crisp finish.  Any less and the foam… Read more

Jargon Buster – Understanding the Lingo used in the industry.

Published - 25th July, 2016

Jargon Buster – The language of the Promo Industry. Jargon is in every industry and for a newcomer or even an established veteran trying to understand and explain it can be difficult. “JARGON- Noun – special words or expressions used by a profession or group that are difficult for others to understand.”

The Promo industry has its fair share of …

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BREXIT European Union Exit


Published - 18th July, 2016

IF YOU ANSWERED YES TO EITHER OF THE ABOVE YOU NEED TO READ THIS! As a country we may have voted out of the EU, but as businesses it doesn’t mean we can’t continue working and selling to those mainland European clients.

It’s safe to say that the dust is still settling after the European Union exit and will continue …

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How the Olympics can help your business

Published - 11th July, 2016

‘The Olympics are one of the most effective marketing platforms in the world, reaching billions of people in over 200 countries and territories throughout the world’ The Olympic Games are going to Rio this year, and ever since the very successful London 2012 Olympics just four years ago many of us are eagerly awaiting the Games to start. Sporting events… Read more

What’s the potential reach of branded headwear?

Published - 4th July, 2016

How do you get your clients brand seen by thousands of potential customers with headwear?

There is plenty of potential for your clients brand to be seen by a much wider audience and brand placement and the ROI (return on investment) plays a massive part of it.

Take a walk down pretty much any high street and you will see …

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Golf Caps


Published - 27th June, 2016

WITH THE PGA TOUR SCHEDULE WELL UNDERWAY AND THE OPEN CHAMPIONSHIP DUE TO TOUCH THE GREEN AT THE HISTORIC LINKS OF ROYAL TROON THIS JULY. Why are baseball caps and visors such an important part of golf lifestyle, both professional and amateur? “Show me a man who is a good loser and I’ll show you a man who is playing… Read more
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